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Currently, most online traders of puppies and kittens across the EU can advertise in full anonymity (Photo: jillhudgins)

Buyer beware! Online pet sales in EU need better regulation

Buying your dream pet was a click away.

Yet, far too soon, your new companion shows symptoms of being unwell, and you are called to choose between a costly treatment with a small chance of recovering, or letting it go.

The animal was advertised online, home-delivered and your efforts to contact the seller – let alone get a refund - proved futile.

The advertiser's profile on the classified site has been deleted and the platform is unable to provide you with further informa...

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